Total Integration, Total Collaboration
Future-proof Operations & Market Share
Where Taste Meets Technology
New markets present new opportunities – and new challenges. The rise of RTDs in the beverage industry has been nothing short of outstanding, and the market continues to shift and grow in surprising ways. Making a go of it with subpar, poorly integrated software is not only difficult and risky; it could be the difference between success or failure.
With Crafted ERP RTD management software, you’ll have the strength, scalability and configurability needed to compete in and dominate the ready-to-drink market – while protecting and enhancing the workflows that provide competitive advantage. Built in NetSuite, the world’s top cloud ERP solution, and trusted by the leading RTD brands in the world, Crafted supports your business where it is today – and wherever you want to take it in the future.
Branching Out Into Different Bases
The choice between malt-, spirit- or wine-based formulations for RTDs has big impacts on compliance, distribution and tax obligations – not to mention flavor profile. While some producers, including long-time #CraftedCommunity member BuzzBallz, have leveraged the benefits of different bases for different markets and channels, others have chosen one base from which to build. After all, it makes sense for a distiller to experiment with spirits bases or a winemaker to find new ways to work with their product.
Regardless of which direction you choose for a first pass or brand expansion, it’s critical to make sure the software platform supporting your operations has the capacity, visibility and insight necessary to conquer costs and drive profitability. It’s also critical to choose RTD management software backed by a team of industry pros who’ve been there and done that with every type of beverage. With Crafted, you get both. Start your journey today.
Chart a New Course With Crafted ERP for RTD Producers
Check out the RTD selection in just about any liquor store, convenience store or supermarket today, and you might be astounded. The variety and volume of category entrants – not to mention the velocity with which they’ve appeared – highlights not just the possibilities of the market but the need for producers to establish competitive advantage from the beginning. There is little margin for error.
To be successful in the RTD category, you must foster innovation, control costs, automate processes, streamline operations and ride the wave of market volatility. These are not easy tasks to begin with, but they’re made virtually impossible using aged, ineffective or poorly integrated software. RTDs are a modern invention that demands a modern solution. Enter Crafted ERP.
Explore Crafted ERP Software
Crafted ERP is available in multiple software editions tailored to different beverage categories. Explore the specifics of each category, and then contact us to discuss your unique business needs.
Discover Crafted ERP RTD Software
Trusted by the leaders in the RTD industry, Crafted is the top choice to drive operational excellence and financial performance in your organization. Developed, supported and continuously improved by beverage industry professionals, Crafted meets you where your business is today – and where you will go tomorrow. It’s time to see how much better work can be. It’s time for Crafted ERP.